Website audit template
Use this website audit template to evaluate your site's performance, identify SEO issues, and improve user experience in one central location.
INTEGRATED FEATURES
Recommended apps
PowerBI
Tableau
Dropbox
Google Drive
If you manage a website without a structured audit process, you could overlook SEO issues, broken links, and usability problems. A website audit template consolidates all issues and fixes in one place.
Asana's website audit template offers your team a structured approach for analyzing important pages and site performance. Within the project, you monitor metrics using SEO tools, record findings with crawlers like Screaming Frog, and assign tasks to fix broken links or improve slow load times. By consolidating these tasks into one workflow, teams shift from using scattered notes to a single audit checklist that improves website content and overall site performance.
Who benefits from website audit templates?
A digital marketing agency replaced ad hoc reports with a structured website audit template and halved the turnaround time for client recommendations. By combining technical SEO, content audits, and performance benchmarks in a single project, they delivered faster and more precise insights.
Your marketing team benefits from monitoring rankings, bounce rates, and conversion rates. This template is suitable for various industries; e-commerce brands use it to optimize landing pages and improve site performance.
Why use Asana's website audit template?
With Asana, your audit checklist becomes a shared roadmap. Teams log findings from audit tools, assign tasks for fixes, and track improvements in one project. Benefits of the audit templates include:
- Organize SEO audit findings into one structured audit report template.
- Monitor broken links, load times, and functionality updates with owners.
- Consolidate content audit results and improve web design and usability.
- Monitor KPIs like rankings, bounce rate, and conversions in real time.
How to use this website audit template
Asana's free website audit template organizes your process into sections and structured fields, making it easier to manage.
Step 1. Audit technical performance
Begin with site functionality and load speed. Identify issues such as broken links, redirects, or core web vitals. Use tools like Google PageSpeed Insights throughout this stage.
Step 2. Evaluate SEO
Log on-page SEO and technical SEO findings. Track backlinks, rankings, and organic traffic data to ensure search engine optimization is effective.
Step 3. Review user experience (UX)
Evaluate usability and navigation across devices. Document issues and assign them to design or development teams with specific deadlines.
Step 4. Check content quality
Perform a content audit on key webpages, landing pages, and blog posts.
Step 5. Conduct competitor analysis
Record insights from analyzing competitor websites, and capture how they optimize their content.
Step 6. Build recommendations
Organize all audit findings into a comprehensive punch list of recommendations. Group fixes by department and assign each a due date.
Recommended Asana auditing features
Features in Asana transform a static audit into a repeatable process, helping teams log findings and track improvements in one hub.
- Custom fields: Track issue type, severity, and status.
- Project views: Present the audit from various angles; whether list, board, or timeline view.
- Rules and automation: Minimize manual follow-ups and keep tasks moving.
FAQs about website audit templates
What is a website audit template?
A website audit template is a structured framework that organizes SEO checks, content reviews, and performance tests to ensure a comprehensive evaluation of a website.
What is included in a website audit checklist?
It includes technical SEO, on-page SEO, content quality, usability, and performance metrics. A thorough audit assesses elements such as broken links and load times.
How often should you run a website audit?
Most teams conduct a site audit quarterly, with larger websites auditing monthly to keep performance in check.